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    <lastmod>2021-04-09</lastmod>
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      <image:title>Home - About the Book</image:title>
      <image:caption>This book is not a guide for a reorganization. It’s a vision for a new organization for you and your brand. Chart your own course and fulfill your own destiny by creating the beset ongoing experience possible for your customers. Building from on-the-ground experiences, customer behaviors and digital transformation, you will have the knowledge to prepare your organization to be future ready, whatever that requires.</image:caption>
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      <image:title>Home - About the Author</image:title>
      <image:caption>Author, Paul Miser, is a seasoned digital business professional with almost two decades as an entrepreneur and intrapreneur—building global brands and organizations at the forefront of technology. Leveraging digital technologies, methodologies and processes, Miser's strategic framework helps companies develop a long-term vision with short-term action and immediate growth. Miser is the Chief Strategy Officer of Icreon and the CEO of Chinatown Bureau.</image:caption>
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